Privacy Policy

Last updated: 18/05/2025

Your privacy matters to me. This Privacy Policy explains what personal data I collect, why I collect it, how I use it, and what your rights are.

1. Who I am

This website is owned and operated by Serena Cogoni, based in Italy.
You can contact me at: info@serenacogoni.eu

I act as the Data Controller for all the personal data collected through this website.

2. What personal data I collect and why

Newsletter sign-up

If you sign up for my newsletter, I collect:

  • Name
  • Email address

Purpose: To send you updates, articles, free resources, and occasional information about services.
Legal basis: Consent (Art. 6.1.a GDPR)

You can unsubscribe anytime by clicking the link in the footer of my emails.

Downloading free resources (E-books, checklists, etc.)

When you request access to a digital product, I may collect:

  • Name
  • Email address

Purpose: To send you the requested resource and occasional follow-up messages related to the topic.
Legal basis: Consent

Scheduling a meeting (via Calendly or Reclaim)

If you book a session with me through Calendly or Reclaim, I may collect:

  • Your name
  • Email address
  • Any information you choose to provide in the booking form

Purpose: To schedule and manage appointments.
Legal basis: Performance of a contract / Consent

These services may also send automatic emails and calendar invitations via Zoom or Google Calendar. Please check their privacy policies as well.

3. Cookies and analytics

My website uses cookies to ensure it works properly and provides a smooth experience.

At this time, I only use essential cookies, which are necessary for the basic functioning of the website (such as remembering your preferences or allowing you to book a call via Calendly or Reclaim).

I do not currently use cookies for analytics, marketing, or tracking.
If I begin using tools such as Google Analytics in the future, this policy and the cookie banner will be updated to reflect that, and you’ll be given the option to consent.

4. Email marketing & unsubscribes

I use MailerLite to manage and send newsletters.
You can unsubscribe anytime. If you do, your data will be marked as "unsubscribed" but not deleted automatically. You may request full deletion via email.

MailerLite privacy policy: https://www.mailerlite.com/legal/privacy-policy

5. Third-party services

To provide my services, I use third-party tools that may process your data:

  • MailerLite (newsletter management)
  • Calendly and Reclaim (scheduling)
  • Zoom (video calls)
  • Google Calendar (meeting scheduling and reminders)

These tools are GDPR-compliant and act as Data Processors.

6. Your rights (EU GDPR)

You have the right to:

  • Access the personal data I hold about you
  • Correct inaccuracies
  • Withdraw consent at any time
  • Request deletion of your data
  • Lodge a complaint with your national Data Protection Authority

To exercise any of these rights, please contact me at info@serenacogoni.eu

7. Data retention

  • Newsletter data: kept until you unsubscribe or request deletion
  • Booking data: kept for up to 12 months for administrative purposes
  • Website tracking data: anonymized or deleted according to cookie consent and retention settings

8. Changes to this policy

This policy may be updated from time to time. The latest version will always be available on this page